MIT45ai : Prompt Like a Pro
(Even If You're Not One)
Welcome Back, Team. Let's Talk Prompts. Module 2 is about getting better results from AI—without becoming a prompt engineer [whatever the heck that is]. We're skipping the fluff. You'll learn:
- The Prompt Formula (basic structure for strong inputs)
- A few killer frameworks for advanced tasks
- Real examples from Sales, Ops, R&D, and more
- How to stop sounding like a confused intern and start prompting like a savage
ZA
by Zack MIT45 Ai
The Prompt Formula = The Basics Done Right
Define what you want
Use a clear command
Add relevant context
Specify format
Set tone and style
This is your "training wheels" system. It's simple, fast, and gets better output with less trial and error.
The Complete Prompt Formula
1
Define what you want
Be clear about your goal and desired outcome
2
Use a clear command
Tell the AI exactly what action to take
3
Add relevant context
Include background information that matters
4
Specify format
Indicate how you want the response structured
5
Set tone and style
Define the voice and feeling you want
6
Control length
Specify how detailed you want the response
7
Ask smart questions
Include specific questions to guide the AI
8
Assign a role
Tell the AI who it should be in this interaction
9
Refine and iterate
Adjust your prompt based on results
When To Use The Prompt Formula
Follow-up emails
Create professional, personalized follow-ups that get responses
Meeting recaps
Summarize key points and action items clearly
Internal training
Develop educational content for team members
Quick brainstorming
Generate ideas when you need creative inspiration
Real MIT45 Example – Sales Follow-Up Email
Prompt Example:
"Write a follow-up email to a wellness coach who showed interest in our Black Label product but hasn't responded. Keep it short, curious—not pushy. Mention the 3-pack sampler and ask if they had any questions."
What's happening here:
- ✅ Goal = get a response
- ✅ Clear action = write email
- ✅ Format = short email
- ✅ Tone = light, helpful
- ✅ Context = wellness coach, 3-pack sampler
🆚 Counter Example: “Write me a follow-up email about our products.”
When You're Ready for More Firepower → Use a Framework
Frameworks are like power tools. They add structure, clarity, and repeatable magic when your prompt needs more than "make it good."
Power Tools
Frameworks give you specialized capabilities for specific tasks
Structured Approach
Each framework provides a clear pattern to follow
Precision Results
Get exactly what you need with the right framework
Framework Example: G.O.A.L.
Goal
What outcome are we after?
Output
What format should it take?
Audience
Who's it for?
Language
What tone or voice do we want?
Use G.O.A.L. when you want a great general-purpose prompt.
G.O.A.L. Framework Example
Example Prompt:
"Write a short Teams post to kick off a photo contest—ops team members post creative pics using the sample packs on their break. Use hype, humor, and a clear CTA."
G.O.A.L. Breakdown:
- Goal - Announce Photo contest
- Output - One-paragraph Team post
- Audience - Ops team
- Language - Fun, playful tone
🆚 Counter Example: “Can you write a message about our photo contest for the ops team? It’s about them using the sample packs during their breaks. Make it a little fun and remind them to participate.”
Framework Example: D.A.S.H.
Domain
What's the subject?
Angle
What lens or perspective?
Structure
What format (SWOT, PESTLE, etc)?
Helpful Goal
What's the prompt meant to help decide/do?
Use D.A.S.H. when you're doing any kind of analysis or review. Great for ops, product, or strategy.
D.A.S.H. Framework Example
Example Prompt:
"Evaluate our sales ambassador program with a focus on scale potential, using a SWOT analysis, so we can decide if it's ready to roll out company-wide."
D.A.S.H. on Turbo:
“Evaluate the MIT45 Elite Affiliate Program as outlined on our current landing page, with a specific focus on its scalability to 5x growth within 12 months. Use a SWOT analysis structure to identify internal strengths (e.g., current 30% commission rates, strong LTV, high AOV, recent merger with Golden Monk), potential weaknesses (e.g., support bandwidth, messaging clarity, saturation risks), external opportunities (e.g., expanding influencer network, seasonality, CPA model), and external threats (e.g., competitive affiliate programs, platform bans, regulatory shifts). Your analysis should help guide our leadership team's go/no-go decision about increasing ad spend, expanding affiliate onboarding, and building dedicated funnel variations.”
D.A.S.H. Breakdown:
- Domain - Sales ambassador program
- Angle - Scale potential
- Structure - SWOT analysis
- Helpful Goal - Decide if ready for company-wide rollout
🆚 Counter Example: “Can you analyze our affiliate program and tell me what you think?”
Framework Example: R.I.S.E.
Role
Who is the AI pretending to be?
Input
What info are we giving it?
Steps
What action steps should it follow?
Execution
What outcome are we after?
Use R.I.S.E. when you want AI to play a very specific role. This makes your output 10x sharper and more aligned.
R.I.S.E. Framework Example
Example Prompt:
“You are David Ogilvy, the ‘Father of Advertising,’ known for creating timeless campaigns like Rolls-Royce’s ‘At 60 miles an hour, the loudest noise...’ and Dove’s ‘Only Dove is one-quarter moisturizing cream.’ Your approach blends elegant simplicity with psychological insight and a razor-sharp focus on benefits, not features.Using the outline from our MIT45 landing page for Black Label Kratom (Input), write three urgency-driven, benefit-focused headlines (Steps) designed to increase conversions among high-performance male professionals aged 28–45 (Execution). Emphasize clean energy, elite performance, and fast results—with no crash. Make the product feel inevitable.”
R.I.S.E. Breakdown:
- Role - David Ogilvy (ad copywriter)
- Input - Landing page outline
- Steps - Write three headlines
- Execution - Urgency-driven to boost conversions
🆚 Counter Example: Generic Prompt (No R.I.S.E.)
“Write some headlines for our kratom product that make it sound good.”
Fun Use Cases: Lunch, Focus & Sanity
AI isn't just for work work. It can help with life-at-work too.
Prompt 1:
"I've got back-to-back meetings and only 20 minutes. What's a healthy lunch I can grab nearby that won't make me crash?"
Prompt 2:
"I'm struggling with this task. Suggest a funny, underrated podcast like Tim Dillon or early Norm Macdonald to snap me out of it."
Prompt 3:
"How much water should I drink if I'm at a desk all day? What's a healthy flavor booster that won't spike my blood sugar?"
Tips for Better Results
Be specific
Clear details lead to better outputs
Give the AI a role
Define who the AI should be
Specify tone and format
Tell AI how to sound and structure
It's pattern matching
Not magic—it follows your lead
Iterate like a recipe
Adjust until you get it right
Prompt Challenge: Test What You Learned
Before you hit Module 3, try one of these:
📨 Follow-up email to a customer who ghosted
Create a non-pushy email that re-engages a prospect
📢 Team announcement with tone and clarity
Craft a message that conveys information with the right feeling
🍎 Personal prompt: snacks, water, focus help
Use AI to improve your workday wellness
📊 D.A.S.H. analysis of a real project
Apply the framework to evaluate something you're working on
Using Frameworks For Your Challenge
Prompt Formula
- Define what you want
- Use a clear command
- Add relevant context
- Specify format
- Set tone and style
- Control length
- Ask smart questions
- Assign a role
- Refine and iterate
Framework Options
- G.O.A.L. - Goal, Output, Audience, Language
- D.A.S.H. - Domain, Angle, Structure, Helpful Goal
- R.I.S.E. - Role, Input, Steps, Execution
Then ask: Was it clear? Was it useful? Could you improve the input?
Evaluating Your Prompt Results
Review the Output
Examine what the AI produced. Does it match what you were looking for? Is it complete and accurate?
Identify Gaps
Note any missing information or areas where the AI misunderstood your intent.
Refine Your Prompt
Adjust your prompt to address the gaps. Be more specific, add context, or clarify your instructions.
Test Again
Run the refined prompt and compare the new output to the original.
The Importance of Iteration
Write Prompt
Create your initial prompt using a formula or framework
Get AI Response
Review what the AI produces
Evaluate Results
Identify strengths and weaknesses
Refine Prompt
Adjust based on what you learned
"AI is a tool, not a genie. The better you prompt, the smarter it gets."
Comparing Prompt Approaches
Measuring Prompt Success
50%
Time Saved
Average reduction in content creation time
75%
First-Try Success
Rate of usable outputs with well-crafted prompts
3x
Productivity Boost
Increase in content production capacity
Real-World Applications at MIT45
These frameworks and prompt techniques can be applied across all departments at MIT45, from Sales and Customer Service to Marketing, R&D, and Operations.
Your Prompt Mastery Journey
Beginner
Using the basic Prompt Formula for simple tasks
Intermediate
Applying frameworks like G.O.A.L. and D.A.S.H. for more complex needs
Advanced
Creating custom frameworks and teaching AI your personal style
Expert
Scaling your prompt mastery across your team and organization
Wrap-Up & What's Next
🧠 Use the Prompt Formula daily
Make it a habit for consistent results
🛠️ Use frameworks for big-league tasks
Apply specialized approaches for complex needs
💥 Use AI for life, not just work
Leverage AI for personal productivity too
Coming in Module 3
Prompting for Personalization
Teaching AI your unique style
Working with Agents
Leveraging AI assistants effectively
Saving Reusable Prompts
Building your prompt library
Scaling Across Your Team
Multiplying your brain power
🎯 Coming in Module 3: Prompting for Personalization + Agents – How to teach AI your style, save reusable prompts, and scale your brain across your team.
The Power of Personalization
Your Unique Style
AI can learn your voice, preferences, and communication patterns
Benefits of Personalized AI
- Consistent brand voice across communications
- Less editing needed for outputs
- More authentic-sounding content
- Faster production of on-brand materials
- Reduced learning curve for new team members